1. MOBILE PAYMENTS ACCELERATING THE POP-UP MOVEMENT IN INDIA
When I first heard of pop-up shops, I thought they were specialty booksellers. I had no idea how popular the idea of temporary retail spaces would be in the new age of digital commerce, but right away, I realized how mobile tools could help make them successful. From tables set up at exhibitions to temporary stalls put up by food vendors, these stores need a way to process the payments customers are likely to make.
2. MOBILE PAYMENTS OFFER THE SAFEST OPTIONS AVAILABLE
Multiple forms of mobile payments like wallets and UPI exist today, though some will be better suited to your pop-up store. You can set up a table at a flea market and accept payments with PayTM, or you could accept payments via cell phone with UPI/BHEEM.
You could use a service like MTAP to accept credit cards through your smartphone or tablet.
Or, tap into direct carrier billing (AirtelPay)/(Ji0Money) and (Vodafone pay) to allow customers to make purchases and have the cost applied to their cell phone bills.
The options are endless. So, if you want my advice, make sure you check out the options that integrate best with your business and transaction platform.
3. INCREASING TICKET SIZE, PROFITS, AND EASE OF USE
One of the biggest obstacles to establishing a successful temporary rental spot is being able to accept multiple forms of payment. Letting your customers pay with credit and debit cards and with the multiple new “Wallet Options” now will have a significant impact on your profits. For example, in India, 90% -of-sale purchases are made with cash but only in case of small transaction values but there is a definite uptake of other means of payments.
Related Post: Your space is your leverage!
Studies show that a variety of payment options motivate customers to spend more. Today’s customer likes–and trusts–options, so when you offer them the option to pay in whatever way they feel is best for them, and they’ll reward you by spending more and definitely more than the cash they usually carry!
Lastly, you need an affordable way to take payments that you can quickly figure out. Today’s top tools are easy to install and understand, and they have options you can use for analyzing sales to improve your business.
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