"Commercial marketing involves operations, which develops and supports mass marketing and personal marketing and that helps to compete or integrate the entire promotional mix and makes the marketing mix work better." This definition implies that marketing promotion is a subset of promotional strategy, which has less value than advertising and personal marketing. This idea no... Continue Reading →
Holiday Homes-Emerging real estate segment in India
With a growing number of second-home buyers instantly opting for holiday apartments or homes, in this article we will be having a glance at the benefits that this segment gives and the areas or location that holiday home buyers prefer to invest in. Invest in second homes, is basically motivated by a section of buyers,... Continue Reading →
How to monetize Fitness Space by using it for various Dance forms?
Dance is becoming popular not as an Art Style but new fitness mantra. In olden days dance was just practiced by people who loved or had an affection towards various dance forms like Bharatnatyam, Kathak, Kuchipudi, Lavani and so on. Such dance forms varied in India from state to state. Like, Maharashtra is famous for... Continue Reading →
Make use of all spaces you have: Lift lobby on rent
To start with, it's worth taking a look at the history of the lift lobby and how it's changed throughout the years. Traditionally, lobbies just filled in as a gateway or holding up space. It wasn't exceptional to see just a front counter and scanty furniture. Keeping that in mind, the lobby worked comparatively to... Continue Reading →
It’s a win-win!
You see a lot of empty spaces around you. How many different activities do you think are possible there? Here are some ideas you can start thinking with!