Malls have a long track record of offering a place for shopping and socialising. Containing luxury brands, restaurants , cafes, playgrounds, education centres and movie theatres, malls have become neighbourhoods of their own. They draw on the power to have a diversified environment to appeal to a variety of different audiences, and more and more... Continue Reading →
With lockdown restrictions slowly lifting throughout the world , people are starting to emerge from their homes and life is taking its first tentative steps towards normalising. In this article we will be speaking through some of the steps that retailers should consider when planning to open a store in a post-Covid world. While there's... Continue Reading →
When starting a retail business, making a product that your customer will like is just the beginning of the battle. The next steps are to get that product in front of your target customers and unless you have a few lakh rupees lying around buying your own traditional storefront goes out of the equation. Well,... Continue Reading →
The Pop-Up store concept rose first when the big brands started seeing a lot of competition from the newly emerging brands. When huge brands didn’t promote in the countryside, new brands began to see an opportunity and targeted those markets. In order to succeed these problems, big brands started pop-up shops or short term retail... Continue Reading →
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