With lockdown restrictions slowly lifting throughout the world , people are starting to emerge from their homes and life is taking its first tentative steps towards normalising. In this article we will be speaking through some of the steps that retailers should consider when planning to open a store in a post-Covid world. While there's... Continue Reading →
The Pop-Up store concept rose first when the big brands started seeing a lot of competition from the newly emerging brands. When huge brands didn’t promote in the countryside, new brands began to see an opportunity and targeted those markets. In order to succeed these problems, big brands started pop-up shops or short term retail... Continue Reading →
The last couple of years have seen a lot of noise about e-commerce. Be it the meteoric rise of marketplaces closing billions of dollars in funding to the sharp fall of hype masking massive losses or be it democratizing access in remote areas to the government taking lead to change the e-commerce landscape by pushing digital transactions.... Continue Reading →
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