7 ways to find Creative locations for your next photoshoot!

Professional photography is not a tale of success overnight. Many photographers are slow to create. They start with a few side gigs, and build up to part of full-time photography over months or even years.

Yet when you’re just taking a couple of gigs, how do you find a rental photo studio that won’t suck up all the profits?

Portrait studios come in various styles and sizes. From the photography studio in-home to the dedicated building on a busy lane, to the old factory building with magnificent architecture.

You can find inexpensive photography studios rentable for a limited period of time on a small budget. It may be an hour at a time, a day or a month.

Here are 7 innovative and inexpensive ways to find a photoshoot location rental

1. Find rare places for rent.
Google’s quest for photo studio rentals is likely to churn up high-priced locations. That is because they are already being set up as a studio for photography.

You just need a little floor space, and probably a window, most of the time. You can take your own cameras, backdrops and props along.

locations for photoshoots

There are several different types of spaces on a budget which offer floor space. This can act as a studio for cheap photography.

Consider spaces that aren’t a typical studio space in your city. Be sure that they rent out rooms regularly for activities by the hour or by day.

Classrooms, libraries, rec-centers, halls and even the trendy cafeterias are worth checking out. See how the room suits the rental budget for the shoot and the studio.

Myrsa is a one stop location for all your space needs. Find unique rental spaces for a few hours in your desired locations. Browse through various options and find gardens and even cafeterias for your photoshoots.

Related Post: What is Location-Based Marketing?

2. TryAirBNB

Of course, when flying, AirBNB is theoretically for cheap accommodation. But finding some exclusive studio spaces is a cheap way to.

To find an apartment or house with enough floor space you’ll need to search carefully. But the emphasis of AirBNB on the photos in the listing allows you to scope out the room. You can also find architecture that is so perfect that you don’t have to take a backdrop to it.

ThoseAirBNB listings are simply a rentable studio space. Other homes can work great for some types of photo shoots.

3. Speak to a Realtor

Empty retail and office sites can be available to a temporary rental while waiting for a full-time tenant. When the listing is on the market, the owner gets some extra cash and you’ll get a cheap place to film.

Try to reach out to a realtor in the area and inquire around for spaces that could be temporarily available to rent.

4. Use the Home or Office of the Client

If you ask, the client will already have a great room available. This is too unprofessional to move into a client’s home or office for certain forms of shoots. Yet for some it can be the perfect system.

Remember just how common photography in the home lifestyle is today. Not only does the client’s home serve as the office but it is supposed to serve as the office.
It works when your customer is a company, not an person too. When you are taking promotional pictures, it can be a better idea to come into the company instead of sending the goods out.
Keep in mind that this sort of shoot will be perceived by certain clients as unprofessional. Be sure to offer this type of shoot with another location option and don’t push if the client says no.

photoshoot venues for rent

5. Join a Studio Co-Op

Studio co-ops allow many artists who may not have enough work to support a full-time studio to share the space. You’ll get a picture studio that you can regularly use, but you’re not going to pay as much as a dedicated studio.

Search for a coop that has already been developed in your city— several larger cities have open spaces for the cooperatives.

If your area has no co-op space, you can always approach friends to start your own and lease a room for sharing.

You’re going to want to consult with an expert— like a realtor and/or lawyer. We should make sure that we figure out just how to manage the room ahead of time.

Related Post: What to consider when choosing a perfect wedding venue?

6. Creating a Studio Space Within Your Home 

Many photographers begin by creating a studio space at home. A space in the home is also temporarily converted to a shooting studio. When the shoot is over, it then goes back to its old function.

A room is set aside as a dedicated studio area for others. Many photographers also remodel outbuildings and garages. And they build an inexpensive studio room, dedicated to it.

An in-home studio may not feel as professional as other choices, like shooting from the client’s house. Especially if the room is not separate from the rest of the home and customers have to walk through your home in order to get into the studio.

7. Take Outdoors Studio

Do you need a studio room, or just a room? Although some shoots need an indoor venue, other shoots need only a spot.

Most areas outside are safe to fire in. From the backdrop of nature to a brick wall in the lane. Outdoor spaces also give the shoot’s almost infinite atmosphere.

You can’t monitor the light with an outdoor shoot, as you can inside a studio. There is (usually) no connection to a power source, either. You’ll also need to work with Mother Nature and the shifting weather.

Outdoor locations, however, can yield excellent shoots and even improve creativeness. Especially with shoot styles usually taken indoors, such as product photography.

Find different outdoor locations on Myrsa. From open grounds to cute gardens rent them for a temporary basis on Myrsa.If you want such types of spaces then please fill this form:

 

 

How to run a comedy night?

With the comedy scene more popular than ever, an audience is hungry for spending their time and money on high-quality stand-ups. Whether that’s selling out household name arena tours or smaller venues highlighting the new underground talent. If you’re thinking about taking a slice of that comedy pie, but are new to promote, or just want some new ideas, we’ve produced this guide on how to put on a comedy night out.

Finding a Venue

You will be limited to some extent by budget and availability when it comes to finding the perfect venue, but there are venues out there for all kinds and sizes of comedy shows –you just have to find them! The first step is getting to know what to look for.

Location: Make sure the venue is central and with good transport links. Even the most breathtaking building, if it is a mission to get there, will not sell tickets.

The venue: Then anything goes as long as the venue facilitates entertainment shows. Having said that, when booking a comedy show venue, there are certain specific things you should think about. It is necessary to set up the room itself so that the sound reverberates around the room, in particular looking for venues with low ceilings and brick walls. This means emphasizing the sound of laughter and applause, making your audience feel less self-conscious and more likely to be throwing themselves into the show.

Facilities available: Most importantly, there should be a dedicated performance space at your venue, anything from a theatre to a function room in a pub. Try and find a venue with a Green Room to prepare the comedians. Whatever the popularity of your acts, they will probably not appreciate sitting with their audience outside.

When you book a venue, be sure to discuss whether the hiring fee is based on a direct booking fee or a share of profit. Some venues demand a fee to hire the room and make up their money from the sales of food and drinks. Other venues prefer a profit split, where a percentage of ticket sales are taken. You should make sure you understand this from the beginning so that you avoid any surprising fees later on down the line.

standup place for rent

Equipment for a Comedy Night

Venues that have live music on a regular basis will likely have their own lighting and sound equipment, but it’s always best to check what facilities they have. For a quality comedy show, the following equipment is required: –Spotlight and adjustable lighting–Microphones of good quality–Microphone stands–Raised stage or performance area–PA system–Music system

Once you have selected your actions, you’ll need to check this list to make sure you’ve got all the resources they need for their actions. A double act, for example, would need two microphones and two microphone stands, and a musical comedian will need a vamp. Do the professional thing, and ask the comedian in advance of the show what tools they need.

Budgeting for a Comedy Night

Budgeting is an essential part of every event that you put on. You can easily make a loss before you even start, without knowing your budget. It’s essential to know your breakeven point and help you with ticket pricing and knowing what you can afford for advertising and nighttime extras. There are several costs to remember including:–Venue hire–Driver–Vehicle hire charge for your plays

Related Post: What to consider when choosing a perfect wedding venue?

How to choose your comedy acts

You need great comedians to do a great comedy series. Planning your line-up carefully is key to the success of your show. Walk the circuit and see as many performances as possible–open mic nights can be a great way to provide a platform for emerging talent. If you’re keen on a certain comedian, talk to them after the show and introduce yourself–putting a face to the name is always best.

Keep it interesting, and reserve a mix of acts. There are a variety of comedy types that you can mix to keep things interesting alongside observational comics like one-liners, but always ensure the content is good.

Note this is heavily influenced by the weekday when you pitch charge for your plays. Thursday and Saturday nights are peak hours and therefore more costly, while Sunday through Tuesday nights are cheaper and comedians are more likely to be available and try gig.

Planning

Setting out the venue

The trick to setting up your venue is to make sure your performances are the main focus of the evening and to make your audience feel at home. That can be done in several ways.

First, the comedian should be on a stage or raised platform, it is important for the audience to be able to see them from at least the waist. Comedy is all in the delivery so you want to make sure your audience is always able to read the body language of the comic.

Bad lighting can ruin a display. If your location lacks adjustable lighting, look for some to employ. Your comedian is supposed to be well lit but not blind. We should see their audience and should be able to read their responses.

Your audience ought to be in the dark. It makes them feel less aware of themselves and more likely to dive into the evening.

To create an intimate and relaxed atmosphere, seats from the front should always be filled in first. Blank tables and chairs do nothing to maintain the confidence of a comedian or an audience.

Related Post: Why New Generation Prefer Renting Over Buying A House!

Marketing & Promotion

Without a great crowd, a comedy show is nothing. It’s your job as the promoter of the show to make sure everybody who might be interested knows when and where your comedy night is going on.

Whatever your budget, there are a number of ways you can get your show promoted. Announce your show on social media at the very least, and create a Facebook event. Encourage people to share and invite friends; all of this helps to create a buzz around the show. Even the comedians can be great to share with their networks.

Build a flyer and poster that will catch your eye. There are illustrators out there who might be willing to design a poster solely for exposure or a small fee. Visit relevant events, and distribute the flyers once the show is over.

Talk to your venue about posting posters on your message boards, listing the event on the calendar of your website, and even selling tickets directly through the venue. If the venue shows other comedy shows there is even more chance of your target audience seeing your event.

Place your show on websites for free event listings, and contact the local press to let them know about the series. They can include this in a calendar of events.

standup comedy show

Challenges and how to overcome them

How to hold back your crowd.

Use your previous ticket sales to build a mailing list, and give them new show information when they are revealed. Try to keep the activities down to the same night whenever possible. When you host a show on the first Tuesday of the month the viewers will soon start searching around this time for show announcements.

What to do if it throws out a comedian?
This scenario is very unlikely if you have picked your acts well, but never say never! To reduce the risk of this happening, make sure you have contacted your acts the day before the show, as well as check your emails and make regular phone calls throughout the show day. Don’t panic if your act pulls out hours before the show. Check at what’s left of your acts and working order. Speak to them about including an opening sketch if you’ve chosen an accomplished MC. Speak about headlining the show to your middle act. They’re very unlikely to turn down the chance.

Technical hitches

The Scout motto’s words: be prepared. At least make sure you always have a spare microphone at your fingertips. If your venue includes a sound and lighting system, it is more than likely they will be providing the evening with a technical engineer. Ensure that they have a list of the equipment that every act needs prior to the show.

Now that you are all set to start your comedy show. Find spaces for rent for your comedy shows on Myrsa.

Office rentals set to rise faster in Bangalore

Even as the Indian real estate sector continues to experience a downturn, cities such as Bengaluru and Mumbai are expected to attract healthy office rentals in 2020, mainly backed by rapid IT industry growth, a study said.

Beating not only Delhi and Mumbai but also Singapore and Hong Kong, according to a survey, the rental office market in Bengaluru is now the highest performing one in the Asia Pacific. While rentals in Bengaluru are now lower than BKC from Mumbai and Connaught Place from Delhi, Bengaluru posted the highest 17.6 per cent rental rise.

Due to the availability of the right talent pool and new office assets at comparatively low rents, multinationals continued to expand robustly, especially in Bengaluru. When demand for office space is expected to increase in 2020, we expect the trend to continue for these markets.

In the first half of 2019, the IT industry accounted for 35% of the total volume of transactions across the top eight cities, most evident in Bengaluru, which recorded 14% rental increase in January-June (H1) 2019.

Grade-A office rents across the Asia-Pacific region are expected to fall by as much as 3 per cent in 2020, compared to a 0.6 per cent increase in the first nine months of 2019, as occupier demand continues to weaken.

commercial space for rent

Bengaluru’s central business district (CBD) was the best-performing Asia Pacific sector in July-September (Q3) 2019 with 17.6 per cent rental growth, the report said.

Connaught Place’s CBDs in NCR and Bandra Kurla Complex in Mumbai were the 7th and 11th fastest-growing prime office markets in the Asia-Pacific region, with 4.4% and 2% year-on-year rental growth respectively, it said in Q3 2019.

Myrsa is an online platform where you can find commercial spaces for rent on a temporary basis. 

 

The future of Co-working looks bright

The coworking juggernaut in India has had unprecedented success over the past few years. This rapid growth has been powered by the groundbreaking change to a more open, affordable and accessible coworking space in the traditional Indian workspace. Coworking itself had transacted around 2 million square feet of commercial real estate in the first half of 2019; well ahead of the 1.8 million square ft in 2018.

Through 2021, the industry is expected to grow 3X, which will lead to huge opportunities for the country’s coworking sector. Coworking has now built itself as a fundamental part of the CRE leasing operation and as an autonomous full-fledged market, offering traditional office spaces a tough competition.

However, the rising entrepreneurial spirit, which also flows into Tier-II cities, is accelerating this tremendous development. It is projected that the Tier II markets will rise to 8.5 mn by 2020. Therefore, given the strong demand and momentum, it has been able to gain, it wouldn’t be an exaggeration to suggest that the best is yet to come for a segment that is still in the nascent stages of development.

Over the years, coworking has witnessed many new trends and innovative activities fundamentally cooperative and versatile by nature like coworking spaces for rent. Fierce competition and ever-increasing demand have driven many leading players to put on their brainstorming hats to ensure continued market dominance and maintain value-added benefits for consumers. While some clear developments have been discovered over the past few years that have redefined the segment’s future, we also expect the momentum to continue strongly in 2019.

coworking space for rent

Here are the top seven trends that we foresee will become the game-changes in the industry.

Coworking players handholding developers in interactions management

The business relationship between a developer and a provider of coworking space is now no longer confined to leasing the commercial space. Coworking spaces are not only going beyond setting up workspaces and collaborating with developers to allow them to achieve higher returns, but they are also handholding developers by marketing and selling other building floors to customers on traditional lease.

Related Post: How to Choose a Co-Working Space Wisely?

Coworking players are curating unique experiences and commitments to create tenants by providing state-of-the-art facilities such as gyms, cafes, creches and managing the entire building environment by providing occupants with partnerships, activities and community emphasis.

Coworking players trying to co-live

Expansion and market diversity is the secret to any company’s sustained growth. While coworking space providers have successfully bridged the gap in Indian office spaces between supply and demand, this has now also spread to the residential real estate market where millennials are now becoming accustomed to the idea of co-living.

This is a perfect setting for engaging millennials when overcoming the conventional lodging issue with all-inclusive services and community events. While this is still untested waters, in 2019 we look forward to seeing more use cases and measuring their success.

Deeper technology integration

Despite wearable technology and AI gradually taking over coworking spaces and turning them into autonomous workspaces, the conventional desk is likely to be non-existent over the next three years. Intelligent access, intelligent meeting rooms and smart receptions have already been explored to allow cloud-based access, facial recognition and real-time security monitoring.

Related Post: What’s Better? Coworking space vs Serviced space.

Digital assistants, AI-powered ambience, temperature control, and partnerships focused on the touch screen improve user experience. The laptop and smartphone will become obsolete as voice-activated systems, wearable technology including wearable glasses, embedded sensors, and Internet of Things (IoT)-connected wrist devices will take center stage and linking work professionals with fixed desks will become a past.

No flight, video technology and speed of networking would ensure real presence. In reality, artificial intelligence can confirm the shape, size and use of furniture as cumulative data per client.

office space for rent

Rise of ‘work near home’ programmes

The number of people who prefer to live near their workplaces or vice versa is on the rise and “talk to work” is a phenomenon that is picking up rapidly in metro cities as it saves valuable man-hours instead of losing time to traffic congestion for hours while commuting to work.

Because of multiple locations, both inter-city and intra-city, coworking spaces are the option for reducing traffic hours and providing both personal and business benefits. Organizations have been considering the idea of allowing employees to “work from home” to provide more employee-friendly policies.

Due to intrinsic obstacles such as a, however. Home disruptions b. Right network unavailability (high-speed internet, printer, desk space) c. There is a significant loss of efficiency due to a lack of social interactions/peer to peer commitments. It causes more and more companies to consider “work close to home”–enabling employees to work remotely out of shared spaces while accessing efficient office infrastructure.

Related Post: 7 must-have amenities for Good Office environment

Adoption of flexible and mobile solutions

The number of transactions for “just-in-time” use of meeting rooms and flexibility passes has increased three times over the past two years and is rising at a rate of more than 12 per cent per month for most games.

Today, companies are spreading across the country in various geographies and serving customers. As a consequence, it is not always realistic to plan and allow the workforce to work from a few central locations. The current workforce has to be spread geographically and on-the-move according to the job’s demands.

Employees of Millennials and Gen Z are searching for versatility, mobility, teamwork and opportunities to help them work in real-time and untethered. Shared workspaces allow flexibility by providing solutions such as national passes, roaming and bulk meeting room hours to work out from any place at any time, without any reservation restrictions and hassle. Digital offices support small town-based businesses looking to set up a business address or have a presence as their central business districts in larger towns/metros.

Holistic enterprise solutions

Shared workspace providers are working together with running the co-working company to create and manage separate offices for companies. The process starts right from finding an appropriate space for constructing, customizing and providing complete back-end support for office space software and operations. This is a trouble-free way for a company to outsource their “own” office space to plan, build and manage, enabling them to focus on running their business rather than their office.

Platform for collab

In addition to providing real estate options and trouble-free leadership, coworking spaces also provide an ideal platform for participants to exploit business opportunities. The connections are smooth and alliance plentiful with so many different businesses sitting next to each other. Collaboration also often takes place between the coworking space provider and the consumers sitting inside by retailing and selling products and services. Customers receive real-time feedback from the larger community and a chance to test the market with varied demographics.

The change of the workplace has started in earnest and will see some big changes in the next 5-7 years as the lifestyles of people develop, technology advances are taking place at a fast pace, office commute times are growing, and safety and well-being are at the center of attention. This will place the office worker at the forefront of all options for office space.

Finding office spaces on rent for just a few hours has always been a tedious task. Myrsa will help you make this process easier. Find office spaces on rent on a temporary basis on Myrsa.

You can even rent your empty office spaces for a few hours on Myrsa.

How to monetize Fitness Space by using it for various Dance forms?

fitness business ideas

Related Post: Essentials to Open a Dance Studio

Aerobic

Aerobic workouts are amazing and the most popular forms of exercise for a decade as Fitness spaces for rent are readily available. Dance is an aerobic exercise, conducted in a similar form as other aerobic classes. While the dance technique may differ, class structures are more or less the same. Generally, class begins with a warm-up session, which may go on anywhere between 5 to 30 minutes and involve exercises to raise your body temperature and flow of blood in the body, and stretch your muscles. The warm-up period will transform into a rigorous dance routine aimed to boost your heart rate and get you pushing and sweating, concluding with 5 to 10 minutes of cool-down exercises to further overcome and lessen muscle soreness.

Jazzercise

Jazzercise is a perfect dance-fitness routine and one of the numerous well-known dance workouts these days. These hour-long sessions mix jazz dance with strength training, as well as Pilates, yoga and also some parts of kickboxing, all set to today’s popular music, from favorite Top 40 songs to country and everything in between.

Zumba Classes

If you are hunting for an upbeat and intense form of exercise, look for Zumba class locations, belly dancing, salsa dancing classes. Zumba is being taken as a profession by many people and evolving as fitness business ideas. Zumba, for instance, is a workout performed to a Latin beat. Such sessions will have you sweating to hip-hop and other vigorous and energetic music. It mixes calorie-burning cardio exercise with a core muscle exercise and interval coaching to maintain and help tone and sculpt your body.

fitness business ideas

Yoga Classes

For people who are in search of a different type of intensity in their dance workout, watch for Yoga Trance Dance. Yoga Trance Dance is a free-flowing activity that mixes yoga postures, meditation, and free-form action leading into combined energy. Nia is another type of workout is made up of 52 movements that mix dance, martial arts, and remedial arts, and it manages your core muscles and upper limbs.

Ballroom Dancing

Ballroom dancing might not be the like the most vigorous and strenuous aerobic dance to do, but it is surely having lots of benefits. It is a reasonable activity and is promoted throughout the world. The only downside with this type of dance form is that you cannot simply do it alone, you need a companion. You need a partner for the purpose. Once you have discovered someone to dance with, you are certainly going to have a fabulous experience that is combined with exercise. This type of dance helps to tone muscles, burning calories, great for bones and increases confidence. So ballroom dancing should not be underestimated since its slow but works excellent as a form of exercise.

Related PostThe endless benefits of having Yoga Classes Near Me

Belly Dancing

Belly Dancing is elegant and fascinating. It developed from Arabic countries such as Egypt and Turkey many years ago. The name is totally western and is a single and solo dance style where body articulation is a must. There are various forms of belly dancing, and each one has its individual style. It does come under the level of aerobic dances and is practiced these days in fitness classes too. Reason of it becoming popular day by day it because of its host of benefits like it helps with a new experience and simultaneously improves your fitness level.

Dance-fitness classes are accessible for beginners, intermediate and advanced fitness levels. Just search on the web – “yoga class near me” or “fitness class near me”, you will get loads of locations available around you conducting such dance classes. Some provide more of a workout than others. You can select the perfect dance style that suits you.We at Myrsa provide a platform to people looking out for temporary spaces for rent to conduct various fitness classes.

Guidelines to Follow for your First Gallery Exhibition

The field of Photography has gained a lot of fame and interest for people all around the world. People are keener to try out new things and are not scared to explore the world all alone. In the early days due to the social rules and a limited amount of exploration, people were unable to experience travelling and meeting different people and exploring the numerous moments of life.

But today it is a totally different view of life experienced without any boundaries of gender, age, language, religion. Many of the photographers are travellers, who travel to various places and capture the most breathtaking moments from different parts of the world.

The society is more interested in the photography today than ever seen in the history, in historic times portrait painting was the only way but was time-consuming, today within a fraction of a second you can click and capture your present situation. People love to visit a gallery exhibition where you get to witness the skill and art of photography. In some exhibition you also get to buy those photographers, this is a great way of income for a photographer or even for the person who organizes the exhibition.

Here are few guidelines one must follow in order to prepare for your first gallery Exhibition:

photoshoot spaces

Choosing a Theme

Quality being equal, collection of random clicked photographs may not have that much of impact than a bunch of photographs which tie up together or are related to each other will. The theme for a gallery exhibition is a powerful way to enhance the mood, increase attendance and attract people. A particular exhibition interesting for me can enhance the overall look and make for the visitors.

Related Post: How to Prepare Successful Workshops & Seminars For Events?

Finding a Space

Spaces matter the most on any occasion be it a wedding, birthday parties, and in this case a first gallery exhibition. While finding a commercial space, space must suit your decided theme; some people go according to their choice or personality. The selected place or space must be comfortable for the visitors, important for presenting your skills in a way to impress them as well.

You can go for well-supported spaces which are famous for the art gallery exhibition, but you have to create and present an out of the box exhibition people have not seen. Also, don’t hesitate to try new places which are not been used before for exhibition, sometimes unknowingly unexpected spaces become the perfect choice.

Cost/Benefit Analysis

Having an exhibition can give you many benefits. When you display your work in public it becomes a great way to get your name out in the community. It can also help you to boost your confidence as an artist. Art is meant to be consumed by everyone and photography is an art. Therefore, it is of no good if you keep it locked in your hard drive.

Now, enough with this inspirational ramblings, let’s talk about costs. The things that you will need to pay for will include frames, printing, cost of the space, any food or drinks that you will want to provide to your audience. Before going on with your plans you should take all of these things into consideration. As tiresome as it may sound you need to make a budget.

Printing your photos can become very costly. You can use online printing services and save money (especially if they are having discounts on huge orders). You can also print them yourself if you have a printer.

Before you start spending money on print, keep considerations of how much space you are going to work with and how much money you can actually afford to spend on prints.  Having different sized prints can help show some variety in your exhibition.

So now you have got all your work is done and ready to go. The next step is to get an audience for your exhibition. First, start with your friends and family, and then move towards hi-tech. You should have no problem letting people be a part of your plan whether it be Facebook, Twitter, any other online communities and message boards and your personal blog or website.

Also, you can consider going for traditional ways by opting public relations and contacting the local newspapers. Contact some photography teachers and invite the whole class to attend.

photography exhibition for rent

The main aim of your event should not just be to make money in your first showing or second or even most ones after that. If you go into this by thinking of it as your money making attempt, you will be disappointed. But you may be able to recover your costs a little.

Related Post: How has the Digital Era impacted the Real Estate Industry

For this, the first suggestion would be to price your pieces reasonably, but make sure that you are not underselling. Look at the costs that have been put into making a particular frame and then choose which should be expensive. Don’t price based on what you think is best or worst. You can even sell without frames that will sell for a much lower price. This will increase the selling capacity.

You should have a guestbook at your opening and viewing period. This will help you collect names and email addresses of people who were interested in coming to see your work. This will help you in your next exhibition and will be much easier to target people.

Now that you are ready for hosting your event follow all these guidelines and get on with your first exhibition.

Myrsa will help you find unique spaces on a temporary basis. Find spaces on an hourly or daily basis and make your exhibition one remember. Find spaces that are closer to you.

 

 

Location Based Entertainment: An Emerging opportunity for Startups

Today, all around us we can experience that the future of brands and brand storytelling is the Location Based Entertainment (LBE). 

There is a state of rapid transformation in the brick and mortar retail. Malls are reinventing themselves as lifestyle hubs and retailers are embracing retailtainment and experiential models. Digital brands like Google and Amazon which were hyped to spell the absolute end of brick and mortar are now slowly moving into the physical world. Fo blockbuster entertainment franchisees, theme parks and unique destinations have appeared to be the next natural frontier to capture. Business models and sectors are in flux as the lines are being challenged, blurred and redefined. 

Related Post: Test out new markets with no long term commitments!

Physical destinations remain as important as ever.

In actuality, physical destinations have now, in this Age of Convergence has become the ultimate platform for delivering what the consumer needs. Providing a transformative experience, consumer engagement is making a shift towards guest engagement. 

Any brand that wishes to compete and thrive in this new world should know that location-based entertainment is an essential pillar for them. Here are five ways which will help you build your brand and be one of the primary to realise this emerging market opportunity:

Use this as the means of your brand storytelling.

Successful LBE’s are not just a layer of a show or razzle-dazzle applied to the same old model but is more than that. It is the adaptation of the brand identity onto an extraordinary world that the consumer can be a part of. Enterprises like Disney’s Star Wars, Tiffany’s Style Studio, Legoland Discovery Centers, Singapore’s Gardens by the Bay, the luxury real estate developments of high-end brands like Armani, Porsche, or Fendi are all manifestations of strong brand storytelling.

short term rentals

Make sure your consumer is the hero of the story

Brand storytelling is a collaborative act with the consumer.  The consumer is just like all of us they already have their own story one in which they are the hero. So when the brand contributes it should find add meaning to their existing story. The brand plays a part and fulfils the role of a trusted source or a mentor to that consumer. It Harry Potter is the consumer then the LBE brand destination should have Dumbledore and Hogwarts all rolled into one. The brand’s main aim should be to empower and elevate the consumer. You want to introduce them to an extraordinary world which will provide them with an aspirational life.

You need a clear and powerful value proposition.

LBE is used as a tool that brings additional value to the customer. At the core of every brand destination, whether be it be complex or well defined, is an insightful value proposition, one which expresses the nature of the customer-brand relationship with simplicity and clarity. Just like in any good firm, every shot, every line of dialogue is in service of moving towards the story, in LBE, every feature of the brand should also serve to realise the value proposition.

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Know your audience.

While the value proposition can be told to express the changing heart of the customer brand relationship, it only tells a small portion of the story. Guest engagement should not be just that it should reach the audience on an emotional, social, and cultural level; what their problems, desires, habits and aspirations are.

The goal of the brand in LBE is to create content, environment and experience that the consumer would love to be involved in. This will require the brand to have a deep understanding of who the consumer is and turning those insights into results that are actionable. At this point, you should have the entire customer journey map illustrated. This can then help to analyse and understand all the brand’s interaction with the consumer.

commercial space for rent

Be authentic to who you are.

Let’s face this fact that there are many smart and talented people in the world and many of them provide the same products and service as you, whether it is an LBE designer, a film on a hero’s origin story, a beach resort or an entire cruize ship. Therefore, it is your team’s collective presence, your knowledge, your attitude or your level of service and the relationship that you have with your customer overtime that sets your brand apart.

You should focus on creating content and experiences that are a true reflection of who you truly are that the customer cannot obtain anywhere else. This requires a thorough understanding of who you are as a brand an also emphasises on leveraging the best intersection points od your brand’s mission vision and value with your customer’s journey.

If you are a brand who would like to indulge in LBE and likes to create a different experience for your customer then you should surely take a step. Finding unique spaces for your brand can become a tedious task and here where Myrsa will help you. You can find any commercial space for rent as per your requirement, that too on a temporary basis. Leverage LBE in your brand’s journey and let your customer get the best sense out of your brand.

How to Prepare Successful Workshops & Seminars For Events?

Successful workshops or seminars are a result of adequate prior preparation on the part of the organiser of the event. These events are a costly and a time-consuming effort, therefore it is of paramount significance that the event meets or exceeds the desired objective of communicating the information conferred to the selected target group. Globalisation and technology have played a major role in giving the opportunity to conduct seminars or workshops in a variety of different ways. The resourceful organiser, whether you are in a government or a private enterprise, should be alert and responsive to embrace these changes that occur in their working environment which impacts the profitability, efficiency and their effectiveness.

Workshops and seminars traditionally were conceived as being different types of training devices but in recent times, the two things are being seen as synonymous and more or less they are referred to as the same thing. Preparing seminars and workshops require an understanding of a variety of unique skills and concerns. Each workshop has a unique set of the target audience and more unique skills and objectives, and possibly a different number of participants. It is usually held in a different place with different infrastructure. Two workshops can never be identical even if they are on the same topic.

Process

There are a wide number of activities that are involved in preparing a workshop and these activities are organised into three stages that are preparation, implementation and evaluation stage

Preparation Phase

Preparation for a workshop requires a number of activities such as;

  • Determine the budget that is available to host the event
  • Determine the theme or the topic to be presented at the workshop
  • Engaging with the relevant presenter and securing them
  • Identify the target group and the number of participants required
  • Securing the venue and finalising the event details
  • Contact relevant ministries, departments or target group to inform them about all the events
  • Finalize list of persons attending
  • Sourcing all the resources that are required by the organiser and the presenter
  • Contact an accountant and request a local purchase order

workshop venue

Budget

Funding is an integral part of the event since the amount of funding available for hosting the workshop will determine the factors that are essential for planning the event.

  • Venue
  • Duration
  • Number of audiences
  • Equipment required
  • Informational materials
  • Availability of refreshments
  • Expertise of presenter

Theme / Topic

The topic of the seminar should address the issue should be simulated by the interest of the business groups or the wider society. The topic that is selected should naturally lead to the objective of the seminar. These objectives determine the scope of the seminar and should deal with the areas that are specifically related to the achievement of the seminar’s objective.

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Selection of Presenter

The quality of the presenters can greatly determine the success of your seminar. Therefore, it is necessary that you choose speakers who are appropriate for the topic chosen. Ideally, a speaker should be someone who is at the top of their field or someone who possesses in-depth knowledge of the particular area either academically or professionally. The presenter should be well aware in advance about the topic that he is going to speak about and it should meet all the desired objectives of the event that they will be presenting. The material that is presented should be accurate and up to date. This will undoubtedly influence the equipment and visual media used in the presentation. Confirmation of the speaker participation in the event should be sure at this point.

Points to consider:

  • Expertise/Strong research background
  • Ability to convey knowledge to a large audience 
  • To be unbiased and non-partisan
  • Honorarium
  • Should keep an alternative speaker as a precaution

Target Group

The aspects of participants will determine the structure, content and activities offered in a workshop. Some of the key questions that have to be taken into consideration are:

  • What is the size and composition of the group?
  • What are the ethnicity, gender, ages, and teaching experience of the participants?
  • What is their level of interest?
  • What are their needs?
  • How to alleviate problems that might emerge?

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Find Workshop Spaces for Rent

Your workshop venue will depend upon the type of seminar that is being presented. The facilities of the venue should cover all the necessities required for a comfortable accommodation. Budget and needs of the presenter should also be taken into consideration.

Points to consider:

  • Cost
  • Capacity
  • Security
  • Computer accessibility
  • Lighting & Acoustics
  • Audio / visual requirements
  • Temperature

Finalize Details

Determine how long your seminar will be, the model of deliverance, equipment needed by the presenter, handouts or the learning material for the participants, breaks to be conducted and refreshments, and deadlines for replying. Secure a caterer to provide refreshments.

Contact Relevant Departments / Participants

Initial contact of those Departments or persons identified to attend the workshop, with the complete details of the workshop included. Includes:

  • Deadline for response
  • Workshop overview
  • Essentials for eligibility
  • An estimate of participants required

workshop venue

Follow Up

Liaising with Departments/participants to ensure that the information distributed by the organiser was received. Ascertain the potential participants who are visiting the workshop and remind them of the start date.

Prepare the Final List of Participants

The final list of those Participants attending the seminar is prepared. All relevant persons like Caterer, Presenter, and Facilitator are notified of the number of participants.

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Resources

All resources needed for the workshop is obtained or sourced at this stage.

Checklist:

  • Projectors, Laptop
  • Flip charts
  • Software to be utilised
  • Stationery
  • Handouts
  • Name tags

Follow all these points and then lastly make all the payments required. This will help you create a workshop that will create a lasting impression on your audience.

Finding spaces for your workshops for just a few hours has always been a tedious task. Myrsa will help you make this process easier. Find workshop spaces on rent on a temporary basis on Myrsa.

How to Choose a Co-Working Space Wisely?

Firstly what is Coworking? It is a business service provision model that involves individuals working independently but in a shared office. Mostly user of a co-working space is a self-employed or a freelancer. It is also beneficial for businesses who want to provide more equipment and space for their employees which they can’t afford otherwise.

Larger enterprises sometimes also opt co-working to provide facilities and space for larger number employees they may higher than normal number hired. In cases like this, one must maintain a number of people hired as their services are shared. Every owner of space provides a work environment, amenities and office equipment found in a typical office.

These are some typical features of coworking facilities include:

  • Shared Workspaces.
  • 24/7 access.
  • Rental conference and/or board rooms.
  • Internet services
  • Communal printer/copier/fax.
  • Shared kitchens, bathrooms, and lounges.Meeting rooms rental

Earlier in days if you were an entrepreneur, freelancer, the only choices in front of you for setting up a business were either out of the home of course or any temporary spaces on rent. Thankfully now we can witness the things changing, as the risk-taking ability of entrepreneurs has increased and changed drastically. Funding for a good idea is now possible with figuring out a solution for basic problems that have become so normal.

Here are some essential points you need to consider before taking up a co-working space :

Ask For Trial Period :

Most of the coworking spaces currently offer potential customers to experience the space for a day or two. Therefore, asking for trial is very beneficial and lets you experience whether space is comfortable to your working style. A trial will always make you understand the space better with the vision of how the working will be executed.

Considering the office equipment and amenities, surroundings matter a lot while taking up co-working space, noise levels around must be considered as there should not be any disturbance to your working style due to others. There should not be any disturbance due to a fully occupied space. Also, the availability of quite rooms, conference meeting rooms for discussions. Thus, getting a preview before signing up for the co-working space is crucial.

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Know the cost :

The most important point to be taken into consideration is to know the cost. This is a significant aspect when determining the best and ideal co-working space. Different daily, weekly or monthly plans of availability, help to identify the one which fits in your budget.

Some spaces may charge extra for facilities like the dedicated desk, stationery, photocopy and print outs, WiFi, over a certain limit. But basic facilities like water purifies, bathrooms, electricity should not be charged extra as these facilities are which are primary. It is also advisable to know its membership cancellation policy.

Identify the amenities:

As mentioned earlier most co-working spaces provide basic office amenities like high-speed WiFi, desks, chairs, meeting rooms, coffee machines, water dispensers, washrooms, etc. However, it is always good to be informed about the upper limit of the user or a certain limit.

In some shared spaces they provide fixed working hours, therefore it is important to check whether your working hours align with the facilities and flexibility it can offer you. It is important to clear all the ‘ifs’ and ‘buts’ before confirming the deal which will help you in the future. Before taking the final decision, be careful and think twice about the services that you will be using and the money you are going to end up spending.

temporary space on rent

Be cognizant of the commute : 

Nothing is more annoying and tiring than being stuck in traffic especially while reaching your office for work. As most of the coworking spaces are located at prime locations, commercial areas, cities, being aware of the time spent traveling during both peak and off-peak hours is crucial.

Not only you but your employees are also going to face daily delay problems due to this which may affect your company working style. Look after and inquire with the coworking space about other locations around the same city or location that you and your employees might be able to use save time. Therefore, make sure that the co-working space you select consumes time, resulting in a higher efficient workday.

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The other occupants :

The concept of coworking itself is that you will be sharing and using space with other people so, before the deal, it is necessary to know the other occupants. The people you are going to share the space must go hand in hand with yours.

For example, if your company is a real estate or technical company which needs quite a working environment cannot co-work with a musical company or an entertainment production company which has a loud environment. Therefore, getting to know your occupants is extremely necessary.

Myrsa helps businesses, service providers, entrepreneurs, retailers, brands, event managers or start-ups to find the temporary space to co-work which they need to test, sell, serve and grow.

Learn how startups benefit from Flexible Office Spaces For Rent

The traditional way of working seems to be fading away now. The changing times lead to changing attitudes and to live up to these flexible workspaces are taking the lead in the changing lifestyle.  Having a flexible office space for rent has opened up various possibilities of the businesses of all sizes to make working in impressive spaces their reality. Affording these spaces has also become easier which was previously unavailable.

Nonetheless, the office landscape is continuously evolving and also for the better, with these flexible office spaces improving productivity and work satisfaction. Business loot at this as the most advantageous options including these reasons and many others. However, these seem to be a tricky and complicated option for businesses that are just starting out in the work culture and also possibly unattainable. So we wanted to look at how small businesses can actually facilitate growth by using flexible workspaces.

1. Increase Productivity 

Anyone who is starting out with their business, who is planning to turn their hobby into full-time work is likely to set up their process at home. Of course, home working can save you money but it can have its own set s of drawbacks in the long run. People often find it difficult to focus when they have to not even get out of their pyjamas. 

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Moving to a flexible office space option can be refreshing and even exciting to work. It’s difficult to disassociate your home with a sense of rest and comfort, whereas a new workspace will bring you more concentration and the determination to work. Two major problems of working at home can be the ability to focus and isolation, which can, in turn, destroy your focus. However, when you have a flexible workspace you will meet new entrepreneurs and like-minded people who will be willing to work with as much motivation and the go-getters. You can avoid your homely distractions over here.

Flexible workspaces turn out to be the most affordable option for startups. Even workspaces that are for a few hours are on a huge demand right now. They can energise the attitude and can make more productive work. This one day of focused and productive work can be something that could take your business to the next level.

short term office spaces

2. Improve Networking

Flexible workspaces always are brimming with like-minded people, entrepreneurs spirit and exciting new businesses. Working from home can shut you off to many new business opportunities. Coworking spaces can be a great way to act as small business hubs. Those who can find great spaces will be around new and buzzing businesses that can help in the long run and keep you motivated.

Flexible workspaces are built to facilitate community and collaboration. For many businesses, building networks can be somewhat daunting, but flexible workspaces can help in this. Whether it is a small office space, a small desk or a space in communal areas it can still be helpful in creating valuable relations when you work in a flexible workspace as natural interactions are far more likely to happen.

Creating good business relationships can be valuable for small businesses. From building client lists to recruiting new talents to find companies who can assist you; finding new collaborators the advantages of networking are endless. Working alone at home can make building networks lot harder. If networking can help in the growth of business and flexible offices can help in making more networks, then it is a good option for small businesses to move into one.

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3. Improve team morale

Working from home or alone can soon become isolating for many people. Although staying away from daily commuting and office politics can sound like a dream to many people, but we are social creatures and we need to have interactions and go somewhere each day. Flexible offices can be the perfect choices for these problems. Even if you rent an office space for a week the advantages will be massive. Not only will you get a break from the isolation but spending the time in a friendly and functional environment it most likely to create high spirits in you.

People complain about the lack of sunlight and office tensions as moral killers in tradition office. Flexible office spaces can be the solution to these problems for small businesses. These kinds of offices have different designs and turn out to be having big windows, beautiful decor, plants loads of natural lights which can be a good option for people to go to work.

Employee and Employers satisfaction is important for business growth, especially for small businesses, who will fail without the will to succeed. It the person who is running the business is himself not happy to work for the product, then how is anyone else going to get excited about it. Working in a flexible office can have immediate effects on the morale thereby affecting business growth.

office space for startups

4. You Get Professional Services

Flexible workspaces can be the reason for growth for many businesses. They do care about the member’s success. In the traditional leased office, the members are given keys to the office. But in big offices, you can get additional services along with the space that is provided. Professional services like IT support, receptionists, admin staff can be of additional benefits in flexible workspaces. They can not only make your business look professional but also give you the authenticity a business needs. You can perform so much more tasks and also save your money on them. All these combined can turn out to be the best ways for your business to succeed.

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5. Reduce your costs

When a small business decides to rent a leased office then they end up signing a contract for 3 to 10 years. This can some times be a financial risk for the small business that decides to follow the contract. They are highly inflexible and that leads to problems in companies growth. When a small business can plan to expand but then end up paying rent for a considerably small space. You can clearly avoid this risk when you choose a flexible office space. 

This can help in financial risk, but there are many other ways that can save money for these businesses. By renting just a desk you have to pay rent for the space that you need rather than paying rent for the whole office as is the case with a leased office. The bill you play is always inclusive. You never have to worry about maintenance call out costs. And you don’t even need to buy new furniture. Everything comes with space. Sometimes there are hidden costs in the leased office. The flexible workspace doesn’t have any of them. 

One of the main reasons that startups fail is because of the insufficient cash flow. So using flexible workspaces can be affordable and risk-free options for small business to prosper.

Myrsa is a platform that provides you with office space for rent on a temporary basis. You can different office spaces from a desk to a conference room and that too for a few hours! Start your business now with the ideal spaces.

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